The human behind the PDFAbout

I've spent much of my career trying to make sense of systems that seemed to have been designed by a committee that never had to use them. I work across design, technology, and various species of bureaucracy. Sometimes that means talking to users. Sometimes it means untangling impossible processes. And occasionally, wondering who approved certain decisions and under what circumstances. I started in visual design and later studied Systems Engineering. Somewhere along the way, I realized I was less interested in screens than in why people get frustrated with them.

More interested in understanding the problem than decorating the solution. I've spent more than a decade working across design, technology, and digital services. I've worked on public- and private-sector projects where complexity is usually the starting point, not the exception. I design products, research user needs, and turn difficult processes into clearer experiences. My work combines systems thinking, research, and a reasonable obsession with removing unnecessary friction. I started in visual design and later studied Systems Engineering. Between the two, I found a place that suits me: understanding how things work and how they could work better.